For years, marketers lived by the mantra will it play in Peoria? For decades, companies would test products in Peoria, Illinois. If something worked there, it would likely be successful everywhere else. But times have changed, and now companies are using cities like Nashville to test a new idea…
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Of course, most people know what methane is. It’s a natural gas that’s produced by both landfills and cows among other things. Burger King has announced that they want to do their part to help reduce methane among cows…
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Every year during Lent people search for the best fish sandwich. And of course every fast food joint adds one to the menu. Some places like McDonald’s and Burger King always have one on the menu. But then there are the odd places…
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Many fast food places are now serving a meatless burger. Restaurants like Burger King and Hardees have been promoting a plant based burger. But I think Subway has an option that will top them all…
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I wonder why companies no longer uses jingles to advertise their products. Now, every time I turn on the TV they’re ruining one of my favorite songs….
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