Over the last few months, I’ve talked more about sports than I usually do. Here in the US, it’s big business. And it has been for years, but the metrics keep growing. The price of winning in professional or college sports grows exponentially. Yesterday, I woke up to the news that the Buffalo Bills had…
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Because of my media and marketing background, I tend to view life through a ‘commercial’ lens. I sometimes pay more attention to the ads and promotional announcements than to the TV show or the performance on the field. I’m a long-time NASCAR fan and understand the unique way the sport has tried to create promotional…
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The first round of the NFL playoffs wrapped up tonight. It’s called the Wild Card round. And that rubs me the wrong way. While yes, every wildcard team plays, so do the majority of division-winning teams. I understand branding and marketing. I’ve been involved with that almost my entire life. So I understand why they…
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Every day as I head into the office, I see a reminder that pro sports is big business. All I have to do is look at the brand new Nashville football stadium to realize how important sports are to our economy. We’ve spent more time worrying about a beautiful stadium than we have about putting…
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Sometimes, it’s the small things that get under your skin. And while this shouldn’t affect my life, it bothers me. I was watching some college football last week and noticed that, with two minutes left in the first half, the referees called the two-minute timeout. And this has been a part of football for decades…
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It’s the first Sunday of the NFL season, and pretty much like I do every Sunday, I’ll have one of my TVs on the NFL Red Zone. But it may be the last time I do it. ESPN has entered into a partnership with the NFL to claim a stake in the NFL Network and…
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I spent the last few days watching the NFL Draft. The big story was the tremendous fall of Colorado quarterback Shedeur Sanders. He was expected to be drafted in the first round but dropped until the fifth round. The experts were beside themselves. They claimed that nothing like this had ever happened before. I could…
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If you have teenagers at home, they’re likely playing video games. And you can often say the same things about younger and older kids, too. Video games are everywhere. And even though I’m not a huge fan, I sometimes enjoy watching my nephews play games against one another. The other night, there was an NFL…
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Everyone knows that the NFL is the biggest sport in America and perhaps the world. They took their championship game and branded it as the Super Bowl; the rest is history. And in recent years, they’ve added new acronyms to our vocabulary. Perhaps you’ve seen them: SNF, MNF, TNF. They’re all used in shining the…
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Middle Tennessee basketball fans were frustrated yesterday. If you wanted to watch the Little League World Series championship game on ABC, you couldn’t. The Nashville affiliate, WKRN, opted to run a Tennessee Titans preseason game in its place. Usually, when something like this happens, the local TV station runs a message across the bottom of…
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