marketing

Makeup (MM #4107)

Like many men, I don’t know a lot about makeup. Now, as someone who’s been married over half his life, I know a few things. But I was shocked to hear that Revlon, one of the world’s largest cosmetic companies, had just filed for bankruptcy. After reading a few news stories about the subject, I…

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Action Required (MM #4094)

Lately, I’ve been getting a lot of emails that have ‘action required’ in the subject line. I’ve been using email for roughly 25 years, but until recently, I never saw this. I’ve asked around to see if anyone has noticed this. And of course, I can’t find anyone who has seen it…

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Cracker Jill (MM #4035)

No, the title of today’s episode is not a mistake. Frito-Lay has announced that America’s favorite caramel-covered popcorn and peanut snack has a new identity, Cracker Jill. Now don’t worry; the beloved Cracker Jack isn’t going anywhere. This change is more marketing and inclusion-driven than a name change…

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10,000 Steps (MM #3995)

If you have a fitness tracking app on your arm or smartphone, you likely try to get 10,000 steps in per day. But have you ever wondered why that is the number we should try to achieve? I was curious and did some research. And I found out something interesting…

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Get To Know Me (MM #3914)

I have a few mantras that I often share. Life is a marathon, not a sprint is something I’ve said hundreds of times. Another saying that I seem to utter more and more is; get to know me before you start trying to sell me. That one is coming up more and more recently…

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Flowbee (MM #3546)

Flowbee is a product that’s been around for decades. Many people have only considered it a novelty, until last week. That’s when George Clooney told the world that he has used a Flowbee for years to cut his hair. And while that sounds like great news for the company, it’s not…  

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Overflowing (MM #3541)

I’ve gotten used to the fact that I get a ton of email every single day. But the last few days, my email has truly been overflowing like never before. Certainly, the pandemic has caused many businesses to go to extreme measures to make sure they survive. But I’m not sure if this is working……

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Email Lists (MM #3507)

Most of us have a love-hate relationship with email. People who used to send direct mail now use email marketing. While being on some email lists is good, many times I wonder…

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Finger Lickin’ Good (MM #3444)

For decades and decades they’ve been telling us that Kentucky Fried Chicken was finger lickin’ good. But those days mau be over for now. And of course, you why the change is being made…

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Spaghetti Wednesday (MM #3073)

Yesterday we were discussing Taco Tuesday. And of course that made me think about Spaghetti Wednesday. That’s also a thing, maybe even when you were growing up…

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